Stoke is probably best known for its pottery manufacturing. Since the 1700's Stoke has utilized the natural resources of the area such as clay and coal of which there is plenty and have managed to create all manner of pottery.
In the past, the coal mining and steel works were as essential to Stoke's economy as the pottery industry but unfortunately today they are only significant historically. The Michelin tyre company is one business that has stood the test of time. Other notable companies to do business in Stoke include Phones4u and bet365.
Bet365 founder, Peter Coates, is also the chairman of the cities football team, Stoke City. After Notts County, Stoke are the oldest football club in England and currently play in the English Premier League.